Surprising no one , Facebook is rebranding itself as Meta .
The news come at the very remnant of this year ’s Facebook Connect event , follow anunnecessarily retentive spielby CEO Mark Zuckerberg about why the futurity of technology lies in the so - called metaverse . As for why Zuck wants to exchange the name ? manifestly , the name Facebook take in people remember too much of the societal web and does n’t reflect the integrality of his ultimate ambitions for the fellowship .
“ Today we ’re seen as a social media company . Facebook is one of the most used engineering products in the history of the world . It ’s an iconic societal medium brand , ” Zuckerberg writes in a letter about the Meta rebrand . “ justly now our brand name is so tightly connect to one product that it ca n’t peradventure represent everything we ’re doing today , let alone the futurity . ”
Screenshot: Gizmodo/Facebook
family were pretty sure the name change was coming for some prison term now . Not only had Facebookbought the area meta.com , but Zuckerberg himself has also been lie with on about the metaverse — a world where people interact with each other through AR and VR — for month now . Zuckerberg not only revealed the new logo for the caller , he also noted that since meta is Grecian for the tidings “ beyond ” the company ’s religious service would no longer necessitate a Facebook account . Bloomberg anchor Caroline Hyde alsotweetedthat the company would begin trade as ‘ MVRS ’ protrude Dec. 1 , 2021 .
“ The metaverse is the next evolution of societal connection , ” say Facebook’sMeta Thomas Nelson Page . “ Our company ’s vision is to help bring the metaverse to life , so we are change our name to reflect our loyalty to this futurity . ”
Throughout his keynote , Zuckerberg touched on some sci - fi - esque concepts , ranging from wristbands that can read your mind , to both photorealistic and stylized avatars . He also doubled down on the metaverse where mass will be able to do such cursed activity as persuasion NFT picture gallery , download the latest “ merch , ” and interact with embodiment of celebrities . He also waxed poetic about the metaverse economy , which for some reasonableness involve YouTube influencers selling fragrance forebode “ Cuffing season . ” ( Question : How does one smell scents in the metaverse ? )
In terms of computer hardware , Zuckerberg also referenced “ Project Cambria ” , a high - ending version of the Oculus Quest 2 . You may have seen it earlier this calendar month , asleaked render . He also highlighted the recently launch Ray - Ban Stories , its smart sunglass collaboration with Essilor Luxottica . And he referenced a more advanced smart glasses project but stated we were quite far from fancy them as a myriad of sensor and components would have to be shrunk to fit a 5 mm skeletal system .
Naturally , Zuckerberg admit that a lot of the grotesque thing shown in today ’s keynote are years , perhaps even decades from fruition . One might inquire why Zuckerberg is so keen to jump out the torpedo when the conclusion crease is so far into the future . Well , Zuck had an answer for that , too .
“ From now on , we will be metaverse - first , not Facebook - first . ”
Sure , chum . You ’ll always be Facebook in our shriveled sum .
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